Coresight Hub
User Case
Coresight Hub is dedicated to serve the needs of professionals in Tebet, South Jakarta, and the surrounding areas by providing top-tier meeting room rental services. Our mission is to become the go-to destination for those seeking high-quality, efficient, and comfortable meeting spaces.
DELIVERABLES: LOGO, BRAND IDENTITY, GRAPHIC STANDARD MANUAL, SOCIAL MEDIA CONTENT DESIGN, MARKETING MATERIALS
Result
The creative process began by building a solid foundation through the identification of purpose, vision, values, and positioning. From this, RUSHKRAFT developed a brand character that is professional, inclusive, dedicated, and progressive. The resulting visual identity is a perfect blend of modern aesthetics and Indonesian cultural nuances. RUSHKRAFT employs a structured composition and clear visual hierarchy to create designs that are not only visually appealing but also easy to navigate. The dominant use of negative space gives a sense of spaciousness and tranquility. By integrating visual elements of Indonesian culture, we have successfully created a brand identity that is not only unique but also carries deep meaning. Coresight Hub now stands as a brand that offers not only a meeting space but also a memorable experience.
Tenku
User Case
“I have a space for coffee and herbal brewing shop,
in the middle of downtown in Jakarta. The selling point of the space is the skyview from 4th floor. I don’t know where to start the brand.
DELIVERABLES: LOGO, BRAND IDENTITY, GRAPHIC STANDARD MANUAL, SOCIAL MEDIA CONTENT STRATEGY & CREATION, PACKAGING DESIGN, SIGN SYSTEMS
Result
Tenku, which means “sky” in Japanese, is a rooftop cafe that serves as a space for individuals to focus on being
productive and connecting with themselves or with those
around them. With a vision of becoming the prime destination
for those seeking a place to work, gather, or find solitude,
Tenku strives to create a community that values the luxury of
inner peace. The cafe is committed to being a space that inspires innovation and collaboration, and to being a symbol of comfort and harmony in a dynamic environment.
rushkraft 